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Alignment - Our strategic implementation services


Preparation meeting an anticipated opportunity

Leaders of the most successful Companies, throughout the world, realise that the time to change is not simply for when market share is lost or when customers are moving to a rivals services and products. Change, and a healthy internal challenge of position and strategy, should be constantly on the agenda - even at the peak times, when an organisation is at its most successful, are still No 1 or in a strong position. Continuous evolution and re-invention is necessary to ensure complacency does not set in. Few companies are in a position of dominance – The rules of the Marketplace change and competition gets stronger and fiercer. Each competitor is striving to get ahead of the game.Global Economic pressures affect every aspect of an organisation, be it operating at a local or international level. Political response to the worldeconomy and restructuring of fiscal policy affects consumers, commerce and industry alike

The subtleties of consumer demand, social pressure and easy access to products and services through the internet has made industry far more fluid andreduced lead times for innovation and new products and services to weeksinstead of months.  Environmentalawareness and legislative measures have at the same time increased the complexity of operation by improved simplicity of access. Supply and demand chains havebeen restructured and revitalised


Far sighted companies realise the time to change is when they are still no 1 not when the competition is ahead of the game.

New entries and new alliances of traditional competitors has changed the operating environment and governmentactivity has enabled freer trade while simultaneously regulating competition. AQADA can help to reshape an outwardly successful business, experiencing changing customer demands and aggressive competitor challenges.

Designing a sustainable and resilient organisation is based upon efficiency andeffectiveness. This creates a strong foundation from which to move forward. Onto this base AQADA layer the innovative and creative culture which sponsors,fosters, encourages and nurtures creativity. This is the essence of continuousprogress and growth.


Doing things right and doing the right thing

AQADA initiate a series of interlinked initiatives that combine to ensure greater productivity andprofitability. We undertake an end-to-end business review, restructure teams, kick-start an action culture and execute a recovery strategy. The Client relationship and sales process are overhauled. Dependant on your channels to market this may involve an e-business division set up,  or the strengthening of retail and call centre services.


AQADA Alignment services

  • Growth strategy, business development and international expansion: Redefining and adapting the organisation’s activity. Creation of a flexible de-layered management structure able to respond to the demands of the marketplace. Refining the Sales proposal and pricing strategy to gain market-share

  • Integration programme for new merger and acquisition: Restructuring to include a new business acquisition. Implementation of new Client activity. Integration of a new division, business merger or new business partner which has a different culture or working methodology to gain synergies and operating efficiencies
  • Culture andbehavioural change: Creating a dynamic environment and a learning organisation by introducing management tools, contemporary techniques, open and transparent communication cascade and feedback process, promoting common goals and ways of working. To ensure employees and management become more engaged and connected with the future strategy and organisational objectives
  • Performancemanagement: Improvement of business model, revenue model and operating methodology. Practical solutions to organisational challenges. Execution of strategy to make an organisation easier to deal with and more relevant in themarketplace. Sharpening commercial discipline and re-setting business priorities to ensure consistent quality and working practices
  • Reshaping ahead of a changing marketplace: Redesign while in prominent position. Realignment programme to transform portfolios, proposition and build an enhanced business reputation by changing before a downturn - anticipating future competition from non-traditional sources, evolving government legislation and regulatory practices, changing Client demand and shifting social attitudes
  • Call centre / Customer service centre review: Diagnostic of operational activity, efficiencyand effectiveness of the customer service / call centre operation. Intelli-centre - design of service delivery, customer fulfilment and refining of policiespractices and procedures of a multi-channel operation which incorporates a customer service centre or business process outsourcing
  • Building high performance teams: Getting people working as a team. Enhancing strategic capacities and the entrepreneurial, innovative nature of a technical management team and equipping them with the expertise, tools modern working practices and methodologies to achieve sustainable growth. Building skill-sets in an organisation expanding into the international environment
  • On-line / e-businessintegration with retail and call centre channels: Establishing a newworking environment, encompassing on-line distribution, central operations,support, service delivery and marketing. Effective blending of traditionaldistribution and marketing channels, new interactive technologies and social media to link with Client systems, obtain competitive advantage and servicedifferentiation
  • Volunteer membership review: Alignment programme to ensure, motivation, focus and discipline of a team which is values-led and ideals motivated. To integrate a voluntary team into the mainstream organisational structure